NameSourcer.com

Make your website work for you

Is your website working for you? Do you even have a website yet? Since many clients and customers won't do business with a company unless they can first check them out on the Web, even a very simple website adds credibility to your business, leading to increased sales. Make sure, however, that your website is working for you. Fortunately, that's fairly simple. In a nutshell, here's what you want a business website to do:
• Provide basic information about your business, products and services.
• Answer typical customer questions or concerns.
• Motivate people to buy or use your services.
More here.
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Sourcers! Don't be left out – there’re only a few days left! Get listed in 2008 Book of Sourcers!
Do something today you don’t think you can do. Lose phone fear here.
NameSourcer blog.
NEW Join the SourcersGuild Ning network here.
Join the MagicMethod telephone names sourcing group over on RecruitingBlogs here.

Best Types of Blogs, Groups, Forums...?

What is the best type of Blog, Group or Forum to use? BlogSpot / WordPress / MyBlog, Yahoo / Google / Plaxo Groups or Ning, etc…
LinkedIn forum discussion here.
******
Sourcers! Don't be left out – there’re only a few days left! Get listed in 2008 Book of Sourcers!
Do something today you don’t think you can do. Lose phone fear here.
NameSourcer blog.

NEW Join the SourcersGuild Ning network here.
Join the MagicMethod telephone names sourcing group over on RecruitingBlogs here.

Google Unveils Tools to Set Up Web Sites

Google, already the world's most popular spot for finding Web sites, is aiming to become the go-to place for creating Web sites too.

The Mountain View-based company is taking its first step toward that goal Thursday with the debut of a free service designed for high-tech neophytes looking for a simple way to share information with other people working in the same company or attending the same class in school.

Interviews With Hiring Managers

New ERE group - looks promising!

In these recessionary times, everyone wants to know what's on the mind of the hiring manager. This group is designed for all those looking for tips on getting new business. There will be interviews of hiring managers. The group is moderated by a recruiter/sourcer who has owned his own business since 1995. Join today!
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Sourcers! Don't be left out. Get listed in the 2008 Book of Sourcers!
Do something today you don’t think you can do. Lose phone fear here.
NameSourcer blog.

Research Groups Boom in Washington

The economy may be slowing down, but Washington’s ideas industry is booming.

The Center for Strategic and International Studies, a research institution that was effectively broke seven years ago, just bought a $33 million vacant lot downtown as the site for a new home. The Council on Foreign Relations is expanding its Washington office to a $60 million building on F Street. The United States Institute of Peace is erecting a $180 million headquarters of steel and white translucent glass on a corner of the Mall. Not least, the rapidly growing Brookings Institution — its operating budget is up nearly 50 percent in the past two years alone — just paid $18.5 million for a satellite building across the street from its headquarters on Massachusetts Avenue, in a stretch near Dupont Circle known as Think Tank Row.

The result of this boom has been ever more Washington conferences, policy papers and, for better or worse, outside influence on government. Most immediately, the research institutions, which operate as Washington’s government-in-waiting, are supplying the presidential campaigns with policy staffs.

The research institutions say the boom is fueled by three major factors: big money from Wall Street, a post-Sept. 11 sense that foreign policy matters and anger at the Bush administration.

Strategies: New Year resolutions for small businesses

•Evaluate what you did right.
•Treat your employees right.
•Get your financial information organized.
•Increase your efforts with best customers.
•Market, market, market.
•Diversify your income stream.
•Start a reserve account.
•Develop an annual business plan.
•Exhibit at a trade show.
•Back up your data.
•Clean up your credit.
•Keep learning.

Whole strategy story here.
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Do something today you don’t think you can do. Lose phone fear here.

Sourcer Elves Will Make Your Lists and Check Them Twice!

As the holidays and long winter months quickly approach, December brings many recruiting professionals extra time to anticipate their success for the upcoming year. While you’re enjoying the coming festivities, rest assured your sourcer elves are busy doing the behind-the-scenes work that will make the coming year one of your most profitable ever! Get your holiday orders in early before you leave the office. When you return you’ll be able to sit down at your desk and start making your calls!

Following are Ten Tips I morphed out of a real estate site to help you make 2008 one of your BEST years ever.

9 Tips for Small Biz Holiday Success

Strategies: Nine tips for small business holiday success
Rhonda's 2008 Holiday Survival Guide offers "Nine Tips for Holiday Success" – hints for making it through the holiday season with your money, your business, and your sanity (mostly) intact:
1. Party on!
2. Send holiday cards.
3. Give Gifts.
4. Create holiday specials.
5. Offer gift certificates.
6. Build your cash reserves.
7. Treat employees well.
8. Recognize holidays other than Christmas.
9. Finally, keep your priorities straight.

Whole article here.

What Is Marketing and How Do You Do It?

Marketing is something that puts you in front of someone you would like to get business from.

Since, you probably would like additional business from your clients, any time you are with them, you are also marketing (whether you realize it or not; 93% of our communication is non-verbal).

Fortunately for you, that is the sum total of all of the marketing efforts that people in our business do. And many try not to do even that, especially now that they can access our client’s computers via the Internet.

Marketing is drawing attention to yourself, in a positive way. It is letting people know who you are, what you do and what you want. The problem with these definitions is that you believe you are already doing sufficient amounts and understand successful marketing. You don’t; that’s why you need to read the rest of this magazine and suck up every proven marketing concept you can.

Whole article here.
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A Rose By Any Other Name...

The Recruiting Animal’s Radio Show this past week (Oct 10) found one of the panel members, Harry Joiner, The Marketing Headhunter, talking about Branding. “I don't think most recruiters have a brand. I think most recruiters are completely undifferentiated.” Harry then gives examples of the top ten executive search firms with names that say nothing about the remarkable accomplishments they deliver to the world every day. He makes a point.

After the show, Animal mentioned to me that I should think about changing the name of my company, TechTrak, to something snappier, sexier, something with more sizzle that screams “Telephone Names Sourcing”.